Friday, May 13
12h15 – 13h00

Today’s entertainment environment is undergoing multiple fundamental changes that will enable new forms of entertainment to gain mass acceptance, and will challenge traditional forms. In this talk I will discuss several of these major trends and their impact on the both the dynamics of the industry and the shape of content that takes advantage of them. This presentation is contextual in nature and is intended to be forward looking.

By Boyd Multerer
General Manager, Microsoft Xbox division