Thursday, May 12
9h30 – 10h15

This dialogue will engage participants in the production, financing and distribution elements of Transmedia. As new forms of technology and storytelling converge, the logistics and funding of projects is becoming more complicated and challenging. Creatives must now engage a whole range of issues that were previously in the technology field only. This presentation will ask the question of how producers develop great stories, raise money and protect intellectual property in an integrated ecosystem. Specific attention will be paid to the trends amongst funders.

By Susana Ruiz
Co-Founder, Take Action Games; Doctoral Candidate, University of Southern California